Emily Robertson

1.     Hi Emily! Please describe your blog and what your motivations were for starting such an awesome endeavor.

            Back in middle and high school I had a YouTube channel where I posted videos in the style and makeup category. I got bullied out of it by a classmate, and letting her stop me from something I loved still bothers me to this day. I had thought about blogging for a while and when I studied abroad I just took the plunge. Being in a new environment inspired me so much in photography, actually being in the images, and writing about new, exciting things. My blog has been with me now since the best time of my life and I hope it grows with me through the rest!

2.     What type of person is your blog geared to reach? Who is your ideal audience?  Who would you like to help with your articles and advice?

I’d like to think that people just like me are reading my blog, but at the same time I am so thrilled when I hear from people all over the world enjoying what I post. My ideal reader is just looking to get a little inspiration. I’d like to help them go explore more parts of the world and do so while rocking their favorite outfits!

3.     What other bloggers/blogs inspire you?

In terms of big name bloggers, I read Arielle Charnas (www.SomethingNavy.com) and Amber Fillerup (www.BarefootBlonde.com) blogs religiously. I’m also obsessed with two bloggers my own age that are actually roommates in LA – Payton Sartain (www.hustleandhalcyon.com) and Molly Hogan (www.trendychickadee.com). They have my exact taste in clothes and throw in a bunch of lifestyle/blogging tips as well!

4.     How do you balance life and your blog?

I don’t go overboard on the amount of posts I do. Working a full time job means I’ll post once a week. If I had a part time or work from home job I could commit to more, but I would always rather have one quality post that I know I am proud of than three I threw together in one night.

Emily Robertson

5.     What are some of your favorite articles that you have written?

My current favorite post is one I did on Urban Outfitters. I started a personal challenge for myself to pick out full outfits from single store, and this was the first in my series! I had so much fun picking out the clothes, locations to shoot, and got incredible feedback on it. I cannot wait to continue with more stores!  Click here for the blog post!

6.     What are your goals/dreams/ambitions for your blog and yourself?

For my blog, I’d like to post more often, but only if I can fully stand behind the quality of the post. I really enjoy blogs that post several times a week, if not daily, so I’d like to get better at time management. Aside from that, I’d really love to step outside of my comfort zone and try some new trends and brands I haven’t worn before.

Emily Robertson

7.    Who is your favorite style icon?

I have been a long time fan of the Olsen twins’ style, but more recently I have turned to getting inspiration from Selena Gomez. She has been rocking a lot of ripped denim and mules and I am all about the comfy-but-not-too-casual look!

8.     What is the best piece of advice that you have even been given?

Once my dad told me “dreamers dream, doers do. you’ve managed to do both” and while it’s not necessarily advice, it taught me to really reach for those things I’ve been wanting. It’s funny because he actually just commented it the first time he read my blog and it has stuck with me since! I swear I think about it every day and it sheds a little perspective on things when I catch myself daydreaming.

Emily Robertson

9.     How would you best describe your style?

It sounds a bit broad but my style is just simplistic. I love getting dressed up for events or a night out as much as the next girl, but day to day you can catch me in some distressed denim and a black top with some gold jewelry mixed in! Currently obsessing over striped bodysuits and rings with a pair of slip on sandals!

10.     What inspires you to write articles for your blog?

How cheesy does it sound to say it just makes me happy? Few things give me more joy than the process of creating a post. From the pictures to writing to actually linking products I truly love it all. It’s my way to calm down at the end of a busy day, so I find myself drafting up new ideas more and more frequently now.

Emily Robertson

11.     What is your background?

I studied communications in school with two other focuses of tourism and event planning. It was when I got an internship in London at a fashion PR firm that my love for writing and style came together.

12.     Since starting your blog, what have been some of your greatest achievements?

My greatest achievements have been guest blogging and getting opportunities to collaborate with other people. From photographers to other writers, I always believe in the benefit of working with others! It is also an honor to think that other creators enjoy my work enough to want to even contact me!

Emily Robertson

13.     What are your future plans for your blog?

I definitely want to focus more on fashion and posting the outfits I wear more frequently. It can be difficult to always find inspiration to write, but I’ve found I enjoy reading about what other people consider to be their mundane lives, so why not write about mine!

14.     What advice would you give up-and-coming fashion bloggers who are just starting out?

Stop waiting and just go for it! In a world where everyone is trying to get their name out there via social media, it’s so important to get a head start. I had the idea to start blogging years before I did because I was afraid to fail. The past few months I have really thrown myself into it and have started to see success. It is an uphill, ever changing process but it is so rewarding to see people enjoying your content.

Emily Robertson

15.     What advice would you give women who seek to become more fashionable or stylish?

Utilize social media! If it weren’t for YouTube and Instagram I’m not quite sure I’d have any clue to what is stylish versus what isn’t. On that note, just wear what you want! Trends have to start somewhere, why not be at the forefront of a new one?

Be sure to visit Emily’s blog here at www.emilyrobbb.com.