A new study has discovered the wedding trends spiking in popularity this year, according to searches on Pinterest.
Wedding Experts have revealed the most popular wedding trends in 2026 so far, from bridal shower themes and aesthetics to dresses, venues and engagement rings, based on current Pinterest trends across the US.
Fresh off the market bridal shower theme
Many unique bridal shower and bachelorette themes have seen a rise in popularity already this year, with searches for the “fresh off the market bridal shower theme” increasing by 285% in the last three months.
This theme celebrates the bride’s transition from single to married life in a bright and playful way, encompassing the vibe of a farmer’s market with fresh produce and edible arrangements like fruits, vegetables, sandwiches, as well as lots of gingham and picnic baskets.
Seashells and wedding bells bachelorette
Another popular theme is “seashells and wedding bells bachelorette”, which has spiked 257% in searches in the last three months. This coincides with the rise of coastal and mermaid core.
This aesthetic for a bachelorette is where coastal chic meets bridal glam, with lots of soft whites, sandy beige, ocean blues, and touches of pearly and golden tones.
Made for the modern coastal bride, this theme ditches traditional florals in favor of seashells and pearls, tapping into the dreamy ‘coastal chic’ aesthetic.
Berry in love bridal shower theme
This sweet bridal shower theme has seen a 233% increase in searches over the past three months.
Like the “fresh off the market” bridal shower theme, but cutesier, “berry in love” means a lot of fresh fruit like strawberries, cherries, raspberries, a lot of pink, and summer picnic vibes.
Classy wedding aesthetic
Timeless, elegant, and understated, the “classy wedding aesthetic” has surged in popularity in 2026, with searches increasing by 163% over the last three months.
Defined by soft neutrals, elegant florals, and polished styling, the classy wedding aesthetic is all about understated luxury. Think black-tie or cocktail dress code, structured bouquets, taper candles, lots of neutral tones and champagne bottles.
Bridgerton weddings
Over the past three months, searches for a “Bridgerton wedding” have risen by 150%, as couples look for ways to incorporate that Regency‑era elegance into their own celebrations.
This aesthetic is all about opulent yet playful sophistication, with soft pastel palettes, lavish florals, old-world glamour, and period-inspired attire for a storybook celebration.
Asscher engagement rings
Beyond bridal shower and wedding aesthetics, brides are also looking at engagement rings, with searches for “asscher engagement ring” increasing by 108% over the past three months.
An Asscher engagement ring features a square, step-cut diamond with cropped corners, giving it a vintage, elegant, hall-of-mirrors sparkle.
It was originally popular in the 1920s-1930s but has made a comeback in modern vintage-inspired engagement rings.
Spanish wedding dresses
Searches for “Spanish wedding dress” have increased by 156% in the last three months, showing a shift toward elegant, romantic, and heritage-inspired designs.
Spanish wedding dresses are defined by romantic, timeless silhouettes, intricate lace or embroidery, and flowing skirts that exude classic Spanish elegance.
Long sleeve wedding dresses
Searches for “long sleeve wedding dresses” have increased by 82% in the last three months.
This style of wedding dress is growing in popularity as brides embrace timeless, elegant styles with a modern twist.
Vintage influences are back in a big way, and thanks to lighter fabrics, long sleeves now feel just as comfortable as they are sophisticated.
Blue floral bridesmaid dresses
The bride isn’t the only one who needs a dress, and searches for “blue floral bridesmaid dresses” have spiked 113% over the past three months.
Brides are embracing softer, more romantic styles, and blue floral dresses bring a versatile, feminine touch that works beautifully with the garden-inspired, whimsical weddings trending now.
Outdoor weddings
Again, reflecting a preference toward more whimsical and garden-inspired aesthetics, searches for “outdoor wedding” have risen by 61% over the past three months.
Many couples now want less formal, more laid-back weddings. Outdoor weddings feel airy, light, and sociable, appealing to those who want a fun yet elegant day.
Wedding Expert Austin Colasanti commented: “Pinterest continues to show us how wedding trends are evolving in real time. Couples are leaning into playful, romantic, and personalized experiences, from whimsical bridal showers like ‘Fresh Off the Market’ to elegant, storybook-inspired weddings like Bridgerton-style celebrations.
“American couples are now spending an average of $34,200 on their weddings in 2026. Research suggests conventional, generic weddings are being phased out, and couples are focusing on ‘crafting highly personalized experiences that reflect who they truly are’. This is also reflected in the rise of niche, distinctive wedding trends like cutesy, classy or Bridgerton themes, outdoor locations, fashion choices like dress styles and even pre-wedding celebrations like bridal showers or bachelorette themes.
“Online micro-trends could be another reason for the rise of highly curated and TikTok-driven wedding aesthetics. Social media platforms like Instagram and TikTok are a primary influence on wedding trends this year, with 68% of couples looking to social media for planning decisions like photographers, make-up artists and finding the perfect venue.”
